The teams we produce for
Featured work
A sample of premium work brands have produced with us. Pick one to watch.
Brand video, explained
Brands use video to set their position, launch products and campaigns, attract talent, and feed a constant stream of always-on content across every channel.
Brand video sits at the top of the funnel and answers one question for the audience: who is this brand and what does it stand for? It is scoped against the brand position, not a product feature, which is what separates it from corporate or product video. Run on one platform, the position and the library compound across every campaign and channel.
The problem
A brand film should set the tone for everything that follows, not sit as a one-off on the homepage.
Briefed as a single film, each project starts over with a new supplier and a new look, and the position never compounds. Footage is filmed once and lost.
Briefed as a programme, a team that already knows the brand produces every piece, holds one position across every channel, and turns one production into weeks of content.
The second video costs less than the first.
Every production adds to one library. Brand, footage and past projects in one place, so the next brief starts from what already exists, not a blank page.
Formats
Most brand engagements combine several formats from a single production day. A brand film yields social cut-downs, recruitment assets and a tagged library of b-roll. We plan for that on day one, not in post.
90 seconds to 3 minutes. The piece that sits on the homepage and at the top of the funnel for 18 to 36 months, anchoring launches, repositioning and category-defining campaigns.
Internal voices, real environments, lived experience. The strongest format for competing in talent markets where pay alone does not differentiate.
TalentMulti-channel campaign video, cut for every platform from one production.
Paid + ownedExplain the offer clearly, produced in batches so unit cost falls as the range grows.
ConsiderationOne production becomes ten short cuts for social and paid.
VolumeRecorded, cut and repurposed into evergreen content.
EvergreenWhich format
Most teams know they need brand video. Fewer know which format to brief. The right one follows the audience and the moment in the buyer journey.
The brief
The strongest brand films are decided at the brief stage, not in post. Brand work that fails almost always fails at the position stage.
In one sentence the audience would recognise. If it cannot be articulated, no craft will save the film.
Who they are, what they believe now, and the shift the film needs to create.
The single message the film carries, and the hierarchy beneath it, so the edit protects the point.
Format, treatment, tone and the cuts each channel needs, decided against the position.
One production day
Align on the brand position and the story the film has to carry.
Talent, product and location captured for the hero film and cuts.
Talking-head segments for brand, launch and employer brand.
Coverage for the library and future cut-downs.
How it works
The agreed position translated into video brief language: audience, message, and the change you want to create.
Story directions explored, treatment written, tone and voice locked against the position, not against opinion.
A vetted crew films to the treatment, with the brand voice held consistent across every frame.
Cut, graded and motion added, then tagged into your library so every future cut starts from it.
The platform
Everything a brand needs to produce video at scale runs in one place. Brief, crew, footage and brand memory connected, so every project starts from what came before.
A new supplier, a new look and a new brief each time. Six months later the launch film is the only asset that carried the position, and the next campaign starts from zero.
Position, voice, motion principles and footage live in one place. The second project runs better than the first, because the brand system is already there.
Film anywhere
Vetted crews across 40+ markets, briefed and managed centrally from Sydney. Most briefs go from approval to crew on site in under a week, with one producer running point wherever the camera lands.
Sydney headquarters, producing across Asia Pacific, Europe and North America.
Featured client
Based on Google reviews
What's included
An account manager and producer who learn the brand and stay across every project.
Every brief starts smarter, because the platform learns from everything produced with us.
Brief, review, approve and store every asset in one place, not across inboxes and drives.
Tagged, searchable footage that makes each new video faster and cheaper.
Masters, cut-downs, captions and social variants from a single production.
IP on delivery, held in your library, ready to reuse.
Pricing
There are no fixed rate cards in brand video. Cost scales with crew days, locations, deliverables, talent and creative complexity. These are honest starting points, not quotes.
Single location, one to two crew days, a defined brief. Suited to founder and leadership content, internal brand pieces, or a single hero plus cut-downs.
Where most brand video sits. Brand films, employer brand productions and campaign hero pieces, multi-format work with full creative development.
Multi-market brand campaigns with multiple formats, talent and locations, produced as one programme across every channel.
Talent, locations, production days and the number of formats are the biggest drivers. See the full breakdown on our project pricing page.
Ways to work
Every engagement starts with the same dedicated team and yourfilm AI brand memory. The tier decides how much of the production system runs behind your video.
A single video, produced end to finish by our team. For brands making a few pieces a year, or testing the model before committing.
Get a quoteA set of credits for regular output across sites, at a better rate. The full platform, an account manager and a producer behind every brief.
Get a quoteA dedicated team and the whole platform behind every brief, a co-owned production plan and the best credit rate. For always-on brands producing at volume.
Get a quoteEvery brief priced to scope, not a fixed rate card. Compare the ways to work on our pricing page.
Answered
Start here
Brief once, produce with a team that already knows the brand, and keep every asset in one place that grows more useful with every campaign and channel.
